One of my goals for my personal business development is to increase
my use and get savvier with social networking, especially Twitter.
I’ve admittedly been a “lurker” on the twitter scene especially,
because the feeling I got is that these “tweets” are a bunch of
hyped up vendors trying to sell me something.
But after taking several classes to really learn more about
social networking, and by seeing how the people I admire
“tweet”, I’m convinced that it has incredible power, when
used in the manner that makes it most effective – and that is
“being a resource and giving to others.”
It took a bit of practice to shift my mindset, but
once I started to think about how I could be helpful to someone,
or connect people with each other, it felt really good to be able to
solve a problem or provide resources that helped them out.
I’ve practiced this “giving, connecting and helping” philosophy from the in-person network groups I’ve belonged to. The more I tried to connect people, be helpful and give them business leads, the more satisfied I was with the networking experience. And I saw the
success others received by also being a resource. The ones who only had their own self interest in mind most often annoyed others.
Remember, in order to build your business, you must practice
the “KNOW, LIKE and TRUST” factor. Online social networking
is an effective strategy to do just that.
A quote from Mitch Albom says “The way you get meaning into your life is to devote yourself to loving others, devote yourself to your community around you, and devote yourself to creating something that gives you purpose and meaning.” We can all do that!


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